Event websites are static billboards
People check the schedule, read speaker bios, and leave. There's no pre-event buzz, no community, no reason to come back until the event day. All the social energy goes to Twitter threads and Discord channels — not your website.
What floors.js does differently
floors.js turns your event site into a pre-event networking space. Each page — schedule, speakers, workshops — becomes a room. Attendees see each other and start conversations weeks before the event.
- Pre-event networking — attendees connect before the event even starts
- Session buzz — see who's excited about the same talks
- Sponsor engagement — sponsors can interact with potential leads on their pages
- Post-event reconnection — attendees come back to chat after the event
Where event organizers use it
Build hype before, during, and after
Event websites have a unique traffic pattern: a slow build over weeks, a spike on event day, and a long tail after. Most of that traffic is wasted because the site offers nothing beyond information. No interaction, no community, no reason to come back.
With floors.js, the pre-event period becomes networking time. Attendees checking the speaker lineup can chat with others who are excited about the same talks. That buzz builds anticipation and drives registrations.
During the event, each session page becomes a live backchannel. Attendees in the same talk can react and discuss in real-time without leaving the event website. After the event, the site becomes a reunion space where attendees reconnect.
One line to install
Paste it before </body> in your event site template. Works with any platform — WordPress, Squarespace, custom builds, or any event management tool that supports custom HTML.